SCA Donations Help Ramp Up Student Productions

by Hugh Hart

How do you film a New York City subway station without leaving campus? What inspired an SCA alum to create a fund for a filmmaking profession that didn't even exist ten years ago? And why did Raiders of the Lost Ark's most famous scene inspire an ethics program recently augmented by an endowment from a philanthropic Ohio couple? The answers come embedded in new donor gifts aimed at enriching the student experience at the School of Cinematic Arts for decades to come. 

Setting the bar for SCA's brand of technology-forward filmmaking is the SONY Crystal LED Wall that anchors the Robert Zemeckis Center for Digital Arts' new virtual production studio. Built in the summer of 2023 in partnership with Sony Electronics, the SCA LED Volume enables students to create environments that display photorealistic imagery generated by Unreal Engine video game technology. Paired with foreground actors and physical set dressing, the LED Wall means students can now set their stories in far-flung locations without breaking their budgets. 

Virtual Production Co-Head Habib Zargarpour sees the LED Wall as a game-changer, and he would know. A two-time Oscar VFX nominee for Twister and A Perfect Storm, Zargarpour worked at Industrial Light & Magic, shifted to video game innovations at Electronic Arts, then developed virtual production technologies used in Steven Spielberg's Ready Player One and Jon Favreau-directed The Jungle Book. Zargarpour says "I'm excited about the Sony Wall because I believe virtual production LED walls are going to become a standard tool like anything else you might have on set." 

Habib Zargarpour, The George Milies Endowed Professor in Visual Effects discusses the new LED wall from Sony, how students can anticipate changes in the industry, and why technology is important.

The program’s other Co-Chair is Scott Kroopf. A veteran production executive with dozens of credits, Kroopf was a top executive at two production companies, Intermedia and Evergreen Studios, a transmedia company, where he developed a state-of-the-art proprietary Virtual Production tool set for writing and making interactive narrative games. He says having access to the entire Sony suite considerably elevates students’ filmmaking capabilities. “Sony’s Virtual Production Ecosystem with the Sony CLED Wall, 4K Spatial Reality monitors, and the VENICE camera package empowers our students to unleash their imagination and ingenuity,” says Kroopf. “It allows them to enhance the scope and production value of their modestly budgeted films and shoot in locations that would have been previously unattainable for student films. They can blend virtual production with live-action footage seamlessly, which opens new storytelling doors for them.”

Kroopf adds that “The excitement and creative inspiration these virtual production tools offer our students has already yielded extraordinary results.” The LED Volume initially hosted four projects each semester but has quickly ramped up to at least six films each term. Zargarpour cites a recent student short called "Parted" as an outstanding example of LED Wall-powered filmmaking. "It's about this child who gets lost in a New York subway," he says. "You can just imagine what it would take to film in the actual Fourth Avenue station. In fact, when I visited New York a few months ago and went underground, it looked exactly like our [digitally generated] station." Without an assist from the LED Wall, he says, "These environments would be very tough to do. But now, students are able to conjure a western town, a jungle, or in this case a New York subway and pull it off within a four-hour time frame."

As virtual production advances on campus, SCA alum Jack Heller ('04) has been bolstering physical production capabilities through his Endowment for Production Safety and Standards. Administered by the Physical Production Office, the endowment currently provides funding for professional intimacy coordinators and will soon encompass stunt coordinators and studio teachers. "Only a decade ago, people didn't know what an intimacy coordinator was and now it's become standard," says Heller, whose producing credits include the 2020 Andrew Garfield movie Mainstream and HBO's recent documentary MoviePass, MovieCrash. After reaching out to SCA's development office and Dean Elizabeth Daley, Heller recalls, "We collectively identified a few areas where the financial burden of hiring certain types of departments would not usually be within the scope of what a film student could afford. It can be hard for an intimacy coordinator to work on a student film instead of going on to the next big budget Hollywood thing, so you have to incentivize them by paying a competitive rate. That's why we created a program that supports student filmmakers with material that meet the criteria of needing additional oversight on set."

Film & Television Production chair Susan Arnold praises Heller's gift as "a great example of partnering with an alum who's active in the industry and wants to give back." The program has already yielded strong results, she says. "I've had students who used intimacy coordinators and told me afterwards that they felt so good on set. 'I trusted her, the actors trusted her. Thank God she was there because I didn't quite know how to handle it.'"

Students in CTPR 499 working on the LED Sony Wall in SCA’s Robert Zemeckis Center for Digital Arts

And there's no underestimating the endowment's financial impact. "Student budgets are not very big," observes Arnold, who teaches "Production 2" classes for graduate students. "If your budget is $1,750 and you want someone for a rehearsal and one day of shooting, intimacy coordinators can cost up to $1,500 a day. Even if it's just $500, that still eats up a good deal of your budget. Having intimacy coordinators who are paid for -- that's a huge thing for our students."

In the near future, when funding for stunt coordinators kicks in, student filmmakers will start including previously unfeasible action sequences in their scripts. "We are constantly having to tell students, 'No you can't do that without a stunt coordinator' and yet that's usually financially prohibitive," she says. "If you try to cut corners, if you try to fake it, you end up not being as safe as you would if you had had someone professional. Similarly, studio teachers cost almost $300 a day. Soon, we'll be able to hire people we've vetted who can work with minors.”

Arnold, whose producing credits include 13 Going on 30 and Grosse Pointe Blank, expects the endowment to better prepare students for professional careers. "Our primary goal is to keep our students safe and to keep our students creative. They're not mutually exclusive. If done correctly, they actually help each other." Ultimately, Arnold says, "We want to mirror the professional world, we want to mirror the industry by giving our students the tools they need."

Unlike Heller, neither Nancy Uridil nor Frank Bossu are SCA alumni. In fact, they didn't know much about filmmaking before creating The Uridil-Bossu Family Endowed Program for Cinematic Ethics. But the Midwest couple did understand the importance of ethically-based leadership. Nancy and Frank are STEM graduates – Nancy is an executive with an engineering degree from Purdue who led large organizations in building global supply chains, while Frank was a product innovator and high school educator and football coach leveraging both his undergrad years at Notre Dame and his PhD in chemistry from Purdue. With their extraordinarily broad career experiences with diverse teams and then the birth of their grandchildren, they became increasingly aware that “media is educating our children, shaping our culture and electing our leaders.” It’s their belief in the value of having leaders who are aware of the ethical nature of their decisions and have tools to help them process their ideas which led them to explore doing something [philanthropic] in that vein.

After identifying SCA as the leading film school, Uridil recalls, "It was literally a cold call to the School of Cinematic Arts where we talked to the advancement people." Informed about the graduate school's Cinematic Ethics MFA program endowed by George Lucas, they were intrigued. "We asked: What would it take to bring that master's course all the way through so that every undergraduate would be exposed to some kind of thinking framework [about ethics] to help them make [ethical] decisions in the context of everything else they're doing?' And to SCA’s credit they came back with a comprehensive plan that was within our means. Importantly, in parallel we had gotten to know the impressive SCA leadership who we trusted and wanted to support in bringing this endowed effort to life. So, we said 'Go.'"

Joseph Campbell Ethics Chair Ted Braun welcomed the opportunity to open up Cinematic Ethics to undergraduates. "I was heartened to learn about this couple who recognize the necessity to develop students' capacity for making ethical decisions. Thanks to the Uridil-Bossu Family Endowment, we can now deliver an education to undergraduates about how to navigate the kinds of ethical questions they’ll soon be facing in their professional lives." In 2017, Braun, who dealt with unexpected ethical quandaries firsthand when filming his acclaimed 2014 documentary Darfur Now, designed the Cinematic Ethics curriculum to include a section on “Personal versus Professional Morality;” a section that engages with race, gender, religion, social class and representation issues; and a group of case studies based on scenarios experienced by Braun and his SCA colleagues. "In the case studies section of the course, we discuss questions that are unique to cinema," Braun says. "For example, in a comedy writers’ room, if you want to figure out the edge of what's funny and acceptable you might go to places you wouldn’t find in a normal workplace." The gift from Uridil and Bossu adds a new chapter to the Cinematic Ethics' origins story, which Mr. Lucas shared with Braun during their early discussions. "George told me about shooting the Raiders of the Lost Ark scene where the man's waving around a scimitar. Indiana Jones takes out his revolver and shoots him. The scene got a big laugh, but it was improvised and not what George scripted. As the years went by, his conscience was troubled because the improv exemplified a choice to take someone's life in a situation where Indy's life was not threatened. This didn't align with Lucas' values. So ever since Indiana Jones, George had been personally sensitized to moral questions faced by filmmakers: What's the right thing to do? This, among other things, led him to endow the Chair in Cinematic Ethics, which then launched me and the school on this journey to bring the study of ethics to our students."

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